Point-of-Sale Artworking
During my time working as a designer in the marketing departments of one of Ireland's biggest alcohol producers/distributors, I became very well versed in the creation of a large variety of assets for stores, pubs/bars/clubs, outdoor advertising, and social media. While mostly I would be creating assets that would sit within the existing brand world's of each brand, sometimes bespoke designs would be also be requested. These assets included display stands, drink coasters, special-offer boxes, bottle cartons, table tents, videos for bar screens, social media sting advertisements (using footage not captured by me), among many others.
